Bigger picture, better basket

We have worked hard to develop a beautiful redesign of the product detail page that brings much bigger product pictures without scarifying any of the ease of navigation - in fact the switch between full screen images and product page is now very fluid. This work was also the opportunity to entirely rethink the Add to Basket functionality and make that experience simpler and more fluid.

Much of this work has also been carried out in anticipation of our upcoming Cloudshelf Display mode - planned for Q3, and to support product recommendations based largely on the data from our AI engine early 2023.