Multi-level navigation

When a shopper walks up to a Cloudshelf display, they should be able to find what they are looking for. That means categories. Subcategories. Collections. The same structure they would expect from your website, on-screen in the store.

Multi-level navigation brings that structure to every Cloudshelf display.

What it does

Multi-level navigation lets shoppers explore your full product range through a hierarchical menu: category, then subcategory, then product. The structure mirrors your online store, so shoppers do not have to learn a different browsing system when they are in-store.

It works across any catalogue size. Whether you carry 200 products or 20,000, the navigation stays manageable. Shoppers move through the categories relevant to them, rather than scrolling through a flat list of everything you stock.

Why this matters

In-store browsing has always been constrained by physical space. A large retailer running a full catalogue on a kiosk needs to organise that catalogue clearly, or shoppers abandon the display before they find what they want.

Multi-level navigation gives shoppers the same confidence they have when browsing online: they know where they are, they can go back up a level, and they can navigate directly to the section they came for. In practice, that translates to longer display sessions and more product pages viewed before a buying decision is made.

It also reduces the reliance on search. Not every shopper knows exactly what they are looking for. A well-structured category hierarchy lets them browse by intent, which is how most in-store shopping actually works.

How it works

Cloudshelf uses Super Groups to organise your product catalogue into a navigable hierarchy on every display. The diagrams below show how the layers work in practice.

How it is set up

Cloudshelf builds the navigation structure from your existing category and collection data. If your eCommerce store already has a well-organised hierarchy, the navigation on your display inherits it automatically. There is no separate configuration required for most integrations.

For retailers who want to present a different structure in-store than online, such as surfacing seasonal categories or hiding ranges not available in a particular location, the display configuration gives you control over which categories appear and in what order.

Which integrations support it

Multi-level navigation is available for Cloudshelf stores connected via Shopify, Salesforce Commerce Cloud, and Magento. If your catalogue is organised into collections or categories in your eCommerce platform, those collections carry across to your Cloudshelf display.