In-store Digital Experience Layer
Increase Basket Value
Grow the value of every engagement.
A dedicated set of features that lifts what each shopper buys. While the shopper is browsing, Upsell suggests a higher value alternative with similar characteristics. Once the shopper has decided, Cross sell recommends complementary items. Save Basket offers a better value option if a shopper goes to remove an item, and impulse add-ons appear at the right moment in checkout.
Product customisation lets shoppers personalise products with text, colours, or options, which routinely lifts both basket size and conversion. Behind it all sits the IBV engine, which uses your catalogue enriched by our AI and behavioural signals to choose what to suggest and when.
What you can do with it
Impulse purchase add-ons
Add-on
Last-mile add-ons offered at relevant moments in the journey, typically at the basket or pre-checkout stage.
Save basket
Add-on
When a shopper goes to remove an item, suggest a similar but better-value alternative.
Cross sell
Add-on
Recommend complementary items that complete the look, the system, or are practically necessary alongside the chosen product.
Upsell
Add-on
Recommend slightly higher-value alternatives with similar characteristics, driven by the IBV engine.
Product customisation via Product Customizer
Shoppers personalise products with custom text, colours, or options, via the Product Customizer Shopify app integration.
Core to these solutions
Smart Fitting Room
Private beta
RFID-tagged items appear on the fitting room screen; shoppers give feedback, request more and check out in the room.
View solution
Endless Aisle
Let shoppers browse and buy your full online catalogue from screens in your store.
View solution
AI Buyer Guide
An interactive AI guide that asks your shoppers the right questions and leads them to the right product.
View solution