Increase Basket Value

Last-mile add-ons offered at relevant moments in the journey, typically at the basket or pre-checkout stage.

When a shopper goes to remove an item, suggest a similar but better-value alternative.

Recommend complementary items that complete the look, the system, or are practically necessary alongside the chosen product.

Recommend slightly higher-value alternatives with similar characteristics, driven by the IBV engine.

Shoppers personalise products with custom text, colours, or options, via the Product Customizer Shopify app integration.